Many companies have formal customer loyalty programs that reward customers for sticking around. Grocery stores are especially good at this. While these types of programs can be very successful, they’re not a substitute for creating the type of customer experience that makes people want to do business with you again and again. In this article I take a look at some of the many things you can do to build customer loyalty for your business.
|25 WAYS TO BUILD CUSTOMER LOYALTY
Unfortunately, even happy customers aren’t necessarily loyal customers. In today’s internet age, it is easier than ever to “find a better deal” elsewhere. Loyal customers understand the intrinsic value of dealing with your company, and aren’t tempted to jump ship the moment another offer comes along.
Remember, a typical business only hears from a tiny percentage of unhappy customers. The rest simply take their business elsewhere. Or announce their dissatisfaction to the world through Facebook, Yelp and other social media sites, and then take their business elsewhere.
Here are 25 things you can do to help ensure your clients are satisfied, feel appreciated and want to continue to buy from you:
Which of these things are you already doing? Which will you implement next?