How can you brag about your work without coming across as boastful? By using case studies! Case studies let your successes speak for themselves, and give your prospective clients a feel for how your products or services have benefited others like them.
Need helping writing your case studies? Give me a call. I can interview your client, get all of the details, and write it all up in an accessible and compelling way.
|SHOWCASE YOUR SUCCESSES WITH CASE STUDIES
Gain Instant Credibility
People like to identify with their peers. Case studies show your prospective customers how well your products or services have worked for others just like them. Plus, case studies give believable examples that bring your concepts to life.
Choose from Two Popular Formats
There are two popular formats for case studies.
Regardless of what format you use, the idea is not necessarily to present every little detail. Your goal is usually to tell enough of the story to get your point across, but not so much as to make the case study seem overly narrow.
Put Your Case Studies to Work
Where can you use case studies? In all of your marketing literature! Case studies can be effective in websites, brochures, press releases, newsletters, blogs, print ads, sales letters, proposals, and more.
Everyone loves success. Don’t be shy about sharing your company’s success with your prospective customers.