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Jane Smith
123 Main Street
San Diego, CA 92660

Dear Jane,

I hope that all is well and the year is off to a great start for you and your family. I am writing today to share some exciting developments in my professional life.

As you know, for the past 10 years I have been running Oriental Medical Associates, focusing primarily on acupuncture and Chinese herbal medicine. In order to help more people achieve and maintain their optimal health and wellness I now have a second clinic: The Wellness Source.

Chances are there is someone in your life who is struggling with obesity, diabetes, heart disease or other difficult medical issues…and whose daily choices appear to be contributing to the problem rather than the solution. As a friend you hate to see this person suffer, but what can you do? You can tell them about The Wellness Source’s successful 12 Week Turnaround Program.

The 12 Week Turnaround Program was designed for people whose health problems have reached the point where they know they need to “do something,” but they don’t know what to do or where to start. We use one-on-one coaching sessions to help people to alter the habits, thoughts and belief systems that keep them from being well. Then we work together to create a personalized health system – diet, exercise, stress reduction, and more – that truly works for them. In just 12 weeks we help people turn things around and gain much greater health, energy, joy and wellness.

In addition, we also offer a less-structured Wellness Coaching Program for those who are already on the road towards health and wellness, but just need a helping hand to achieve their goals.

Jane, if you know people who could benefit from these new services, please give them one of my enclosed business cards, send them to our website,, or contact me directly at 619-294-2622 with the referral. We’ll bring your friends in for free private 30-minute consultations so they can learn if our services are right for them.


(signature just says “Bertram”)

Bertram Furman

What Others Are Saying

"Linda's work exceeds my expectations. She has the ability to quickly grasp the benefit to the target market and then concentrate the piece/offer on that benefit. Linda is easy to work with, turns things around quickly, and produces pieces that require only minor revisions (if any at all)."

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